We are delighted to announce that Dennis, one of Britain’s leading media companies, has re-launched their rewards programme for The Week magazine using our loyalty platform, Kado.
With the rapid growth of its award-winning digital edition and daily news website, www.theweek.co.uk, Dennis approached us to help relaunch their rewards programme, The Week Society.
Having built and developed loyalty platforms for numerous publishers over the last decade, we used our digital loyalty platform Kado and customised it for Dennis.
Dennis use a number of Kado’s out-of-the-box features, including sign-up data capture as well as the ability to house rewards programmes for multiple titles across their portfolio. The next stage of the project will be for third party API feeds to allow different levels of rewards to both subscribers and non-subscribers of The Week.
Rupert Ward, Senior Customer Marketing Manager at Dennis said: "We are delighted with the Kado platform. Its slick design and smooth functionality will underpin The Week Society’s offering, deepening customer relationships and adding serious value in the years ahead."
Rob Arnold, Managing Director at Clock added ,“We are thrilled to have been able to accommodate the needs of Dennis with our product Kado and the new online platform will help facilitate customer engagement more than ever before.”
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