Introducing WSJ Voices - putting loyalty into words
WSJ Voices is the latest addition to WSJ+, the premium global membership experience by our longstanding client, Dow Jones. The new WSJ Voices section offers members a deeper look into the wonderful world of WSJ.
Members can discover insights from WSJ events, exclusive behind-the-scenes stories about its journalism and in-depth pieces about fellow readers.
It highlights some of the many voices that come together to shape the Journal as a trusted source of news and by featuring the voices of journalists and readers, a deeper connection is created between the publisher and its audience.
Members are also encouraged to interact and be part of the Voices section, with the option to email in their questions and stories so they can play a greater role in WSJ journalism.
As a destination site and the first and only global loyalty programme in publishing, WSJ+ gives members an exclusive and seamless user experience wherever they are in the world, including invitations to an enviable calendar of private events and a range of enticing hand- picked offers. The site is designed to bring content from the Journal to life, with editors and guests giving talks and chairing discussions on topics from business and finance to art and lifestyle. World-class experiences are specially curated to meet the wide-ranging and high-level interests of members.
With an ever-growing membership base worldwide, WSJ+ is continually evolving in order to drive those deeper audience connections and add unparalleled value to all that a WSJ membership brings.
Valerie Siebert, WSJ+ Site Editor says...
"We are very proud to unveil WSJ Voices to our members as a new and unique way to interact with WSJ’s coverage, journalists and other members. Thanks to the new functionality developed with Clock, we are able to bring WSJ members behind the scenes with multi-faceted story-telling as well as attract more members to activate WSJ+. We are looking forward to filling this section with high-quality content from the WSJ newsroom and using more of our brand new features."
We’re so proud of our work with the Journal team and the latest addition to the site - stay tuned for more!
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